Sam Horn, CEO of the Intrigue Agency, helps people craft one-of-a-kind brands, titles, taglines, and content that scale their income and impact - for good. Her 10 books - including POP! and Got Your Attention? - have been endorsed by Seth Godin and Dan Pink, featured in NYT, Forbes, Fast Company, and presented to Oracle, ASAE, Intel, YPO, Accenture, etc. Most importantly, her original techniques help YOU create a compelling competitive edge that helps you stand out from the crowd vs. get lost in the crowd so you get paid to do work that matters with people you enjoy and respect.